Dit is het portfolio van Nivea Masumi Suguinoshita.


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Smirnoff Smirnoff Experience

Art direction, illustration

Smirnoff has created a contest, in wich 10 people were chosen from 10 different countries. The winners had to to travel all over the world experiencing the best parties, representing Smirnoff.
In this website, the search was for the brazilian cadidate. The entrants had to send a video and explain why they considered themselves as “the one”.

The cheesy videos entered in a tv show, and got funny comments by a famous MTV VJ.

Here is a video explaining the case:

Smirnoff Smirnoff Experience Video

Smirnoff Smirnoff Experience

Smirnoff Smirnoff Experience Smirnoff Smirnoff Experience

Smirnoff Smirnoff Experience Smirnoff Smirnoff Experience

Smirnoff Black O Segredo do Czar

Design

Smirnoff Black, is a premium DIAGEO Vodca, and is produced nowadays just as it was in the time of the cesars. We’ve made a site for a contest where you could win a trip to celebrate the russian newyear celebration. How did it work? By answering 3 questions and telling what’s rare about you.

Smirnoff Black O Segredo do Czar

Smirnoff Black O Segredo do Czar Smirnoff Black O Segredo do Czar

Smirnoff Black O Segredo do Czar Smirnoff Black O Segredo do Czar

Johnnie Walker España Podium

Design, illustration

Johnnie Walker is a sponsor of The Maclaren Team, so we made a few sites regarding that. In Wunderman Brasil, we’ve made work for the Spanish branch. I’ts a little chalenging, because of the different workprocesses, culture, language and time, but fun! Here are a few options we gave for the project, and an example of a photo retouch done by me.

Johnnie Walker España Podium

Johnnie Walker España Podium Johnnie Walker España Podium

Nokia Music Rooms

Design, illustration


Nokia.com.br/musicrooms, is a hotsite made for Nokia’s music content. It’s a builiding where each room works as a mini site for small content. There’s a permanent room for downloads, and little by little the rooms are updated. Here are 2 examples of rooms I’ve decorated. One is for the brazilian MTV Music awards - sponsored by Nokia, and the other one is made to promote the Nokia 5200 Black, in partnership with a brazilian rockband.

Johnnie Walker España Podium Johnnie Walker España Podium

Extra


Mochi www.demochi.com

Illustration, fashion design


My 2 sisters - fashiondesigner and business administrator, a cousin and a friend have a brand named Mochi. We inpire ourselves in our youth we’ve spent in Brazil and Holland, with a Japanese background. I take care of the marketing and draw illustrations for the prints. We take care of the whole process, from concept design, sewing, selling. We even pose for our own photos shoots. Blog Flickr

Mochi www.demochi.com Mochi www.demochi.com

About me


Nivea Masumi Suguinoshita Art Director

São Paulo - Brazilië


Hello!
I’m 25 years old, and live in São Paulo. I haven’t lived here always though. I’ve celebrated my 7th till 15th birthday in Amsterdam, so I speak dutch and think a little bit like them. But it get’s all messed up with my japanese ancestors and brazilian nationality.
Ok, dat legt uit waarom ik nederlands spreek, en de achternaam? Die komt van mijn overgroot ouders die ooit hier met een stoomboot heen zijn gevaren uit Japan.
I’ve been working for almost a year in Wunderman São Paulo as an Art Director. I’ve started there in march 2006 as a intern, went to F/Nazca S&S in 2007, and went back. Brands I’ve worked with are: General Motors, Toyota, Landrover, Ford, Nike, Nokia, DIAGEO, Claro - mobile telephone company, Telefonica - telephone service, Natura - cosmetics, Kelloggs, Skol - beer.